Dr. Joan Duda
Professor of Sport and Exercise Psychology
School of Sport, Exercise and Rehabilitation Sciences; University of Birmingham
Dr Duda is internationally known for her expertise on motivational processes and determinants of adherence and optimal functioning in sport, exercise, and dance. She is an experienced mental skills consultant, working with athletes, coaches/instructors, and other performers at all levels. Joan is Director of a large multi-national EC-funded project which aims to promote quality engagement in youth sport (www.empoweringcoaching.co.uk), exemplifying her interests in developing, implementing and evaluating theory-based interventions in healthy and clinical populations across the lifespan.